puff 323 YouTube and the BBC?
YouTube Strikes a Deal with the BBC
Joe Lewis | Staff Writer
In a move that seems to run contrary to recent trends, YouTube has
actually come to an agreement with a major content provider. The
BBC announced on Friday that it has struck a deal with the popular
video-sharing site that will see the UK based broadcasting company
share in advertising revenue generated by YouTube traffic.
After highly publicized breakdowns in negotiations with CBS and
Viacom, it looks like Google and YouTube have finally managed to
court a suitor into the video-sharing fold, avoiding any potential
copyright snares that might ensue with current BBC content on the
site.
The BBC's Tim Weber has more on the particulars of the agreement:
"One of the BBC's two entertainment channels will be a "public
service" proposition, featuring no advertising."
"It will show clips like trailers and short features that add
value - for example, video diaries of David Tennant showing
viewers around the set of Dr Who or BBC correspondent Clive Myrie
explaining how difficult it is to report from the streets of
Baghdad."
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